Hello, BioRender Hiring Team!
I am excited to apply for the Multimedia Graphic Designer position at BioRender. With five and a half years of experience in graphic design and social media management, I have a proven record of creating high-impact multimedia content, driving brand engagement, and maintaining brand consistency across platforms. Companies like BioRender prove that the arts and science are not in opposition, but rather a complimentary pair that provides a digestible way of understanding complex and nuanced topics. BioRender’s mission to revolutionize science communication resonates with me, and I am eager to contribute my skills to support this goal.
In my role as Senior Graphic Designer and Social Media Manager at Pink Stork, I developed and executed digital campaigns that increased the brand’s TikTok following by 30,000 within four months and elevated average multichannel social engagement from 0.8% to 3.9%. I also designed email campaigns that consistently generated $45,000 in monthly revenue, created website UI designs, and developed product videos for Amazon that strengthened brand presence. My experience as the Creative Director at Pine Tree Companies further sharpened my ability to lead comprehensive rebranding efforts, oversee social media strategies, design data visualizations for investors, and create award-winning visual assets for tradeshows and digital channels.
I am proficient in Adobe Creative Suite (Illustrator, Photoshop,InDesign, After Effects, etc.), Figma, and WordPress, with a background in photography, video production, content creation, and copywriting. I am passionate about creating visually compelling, scientifically-accurate multimedia content that captures attention and communicates brand value effectively.
I am thrilled at the opportunity to bring my multimedia and social media expertise to BioRender’s marketing team and contribute to a brand that champions scientific discovery. Thank you for considering my application. I look forward to discussing how my experience and accomplishments can support BioRender’s goals.
Please see some selected projects below, and view my entire portfolio in the naviation bar at the top of this page.
Best,
Kaitlin Lederer